Digital experiments: Channel testing and comment spam

Basic SEO can kick start your marketing and push your website in the right direction but It's easy to become bamboozled. In the digital era, simple SEO just doesn't cut it anymore and with the current competitive market you need an omni-channel approach. The Internet is not just about search …

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Help you keep your site better organized, by making use of CTR

How can database-driven SEO programs help personalize interactions with customers? Search engine optimization is often about making small modifications to parts of your website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimizations, they could have a noticeable impact on your site's user …

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The secret behind sitemaps

Are your links useful to your readers? "Social search" is an evolving term for the way in which search engines factor a user's social network -- also referred to as social graph -- into how results are displayed after a search query. Since some browser features cannot be polyfilled, we recommend that …

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Aligning your goals in relation to mobile search

By targeting essential keywords within these queries, you can improve your website's relevancy to these terms and make it more likely that your domain will appear on the first page of Google. Like desktop content, mobile pages need to load fast. Slow loading pages rank lower in Google results. Google …

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Numerous ideas for web portals

A lot of exciting things are going on in SEO at the moment. It's always much better to have multiple web pages relating to different keywords and phrases. As long as you provide products and/or services at a physical address or to a physical address, and that address is …

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